Flat fee, never % of ad spend
The common industry model is a 10-20% cut of your ad spend, which can misalign incentives when you scale. We charge a flat retainer. Your goal (lower cost per lead) and ours (keep the retainer) stay aligned.
Facebook, Instagram, Messenger, and Threads ads managed end-to-end. In-house creative and copy. Flat fee, never % of ad spend.
Many ad teams brief external freelancers for creative. That slows iteration and stretches the feedback loop. Our copywriters, designers, and videographers sit on the same team as the buyers. Iteration is daily, not weekly.
Daily monitoring for the first 2 weeks. Weekly thereafter. We do not let bad campaigns drain budget while waiting for monthly reviews.
We review your last 90 days of Facebook and Instagram ad data. Identify what's working, what's wasting money, which audiences are misfired. Direct first call.
Before spending a ringgit on ads, we map the journey: target audiences, ad creative angles, landing page, lead capture, sales handoff. You see the plan before we launch.
Campaigns go live with 3-5 ad versions per audience. We watch cost, click rate, and lead quality daily for the first 2 weeks. Kill losers fast, scale winners. Weekly reviews after.
How much you spent, how many leads, cost per lead, quality of those leads, what that meant for sales. Plain numbers in a 1-page report. 30-min call to plan the next month.
The common industry model is a 10-20% cut of your ad spend, which can misalign incentives when you scale. We charge a flat retainer. Your goal (lower cost per lead) and ours (keep the retainer) stay aligned.
Bad campaigns waste budget fast. We monitor daily for the first 2 weeks of every campaign. Kill losers within days, not 30-day reporting cycles.
Static images, copy, and short-form video produced in-house. New creative iterations ship within days, not weeks. No back-and-forth with a third-party studio.
Plain-English performance updates. What spent. What converted. What we are changing this week. No vanity metrics, no jargon, no hiding losses behind averages.
For Meta Ads, RM 3,000/month minimum spend (separate from our service fee) to gather meaningful data. Below that number, the algorithm learns too slowly to optimise effectively. Service fee is separate, from RM 1,800/month.
Google Ads is a separate service (Google Ads (SEM)). Most clients run both as one funnel. Meta for awareness and demand creation, Google for demand capture. We can scope both together if relevant.
No. Flat monthly retainer. We do not benefit from you spending more than you should. Your incentive (ROI) and ours (retainer) are aligned.
We do creative in-house. Our team designs the static images, writes the copy, edits the videos. If you have brand assets we use them. If you want your own creative team to produce, we direct them with the brief. Either works.
First leads typically within the first 1-7 days of campaign launch. Stable cost-per-lead by week 3-4 after optimisation. Real ROI clarity needs 60-90 days because some sales cycles are longer than the ad cycle.
Good. That is the goal. Our AI Training & Consulting service trains your team to run it. Most clients shift to a quarterly advisory after 12-18 months. We are not trying to keep you forever.
Book a discovery call. We will audit your last 90 days of ad spend and tell you what is working, what is wasting money, and what would change if we ran it.